April 2010
Pitch win - Growing Portfolio
Following a competitive pitch process, m360° are pleased to announce that we've just been appointed to work with one of the UK's leading financial organisations, Totemic. Employing over 500 members of staff at four sites across the Midlands, Totemic is the parent company of a group of businesses offering bespoke, financial solutions from debt management to insurance.
Since 2006, Totemic has consistently featured in The Sunday Times Top 100 'Best Companies to Work for,' and they continue to grow and expand, opening up new offices and exploring new business opportunities.
We can't wait to get started on our first few projects with this dynamic company!
March 2010
Illuminating the web...
This month sees the launch of the brand-new McCann website. Back in July we were pleased to announce being appointed to carry out a full re-brand for McCann, and the launch of the website takes us one step closer to completing this.
McCann is a leading supplier and installer of street lighting, traffic signs, signals, communication systems and associated civil engineering.
Their new website features comprehensive case studies, as well as an up-to-the minute news section, informing visitors of the latest project wins and developments. The new site is over 90% CMS controlled so our client can ensure that their site is always entirely up-to-date.
The website aims to inform and educate prospective clients, as well as showcasing past and current projects. We have delivered a user-friendly site which is easy to navigate, featuring contemporary photography that really differentiates the McCann brand from its competitors. We will continue to re-inforce this styling throughout the re-brand.
March 2010
Smokefree news - delivered!
This month see's growth in both our not-for-profit clients and our internal communications portfolio. Recently appointed by the Department of Health to design and produce a series of annual newsletters to convey national and regional activity under the government's Smokefree social marketing programme.
Smokefree is an important programme designed to help all kinds of people to quit smoking and enjoy a healthier life. The campaign itself involves high-profile national advertising, literature and events as well as regional initiatives and special localised events. Our part is communicating national and regional news across the East Midlands via an electronic newsletter - which helps to maintain the momentum of the campaign. Our newsletter is all about shared news and ideas, celebrating successes and moving forward as a team.
March 2010
Pitch win - Creative for canines!
m360° have been working on the launch of a new specialist dog food range, from conception right though to a pet supermarket shelf near you! Collards Hypoallergenic Dog Food is a new, complete balanced dog food, packed full of quality ingredients designed to be kind to your dog’s stomach - it's hypo-allergenic, a natural prebiotic and is made using a single meat source.
We were appointed to fulfil all of the marketing elements for this new product range. We designed a simple identity for Collards using appealing photography that reflected it's premium positioning in the market place. The finished item has real stand-out next to it's competitors in-store and we're looking forward to seeing it fly off the shelves. The identity was used across a variety of marketing communications platforms - we produced in-store promotional materials, a full e-commerce website, as well as designing the packaging.
February 2010
A brand refit...
We've been working hard to deliver a whole new identity for Storer's, the refrigeration and catering service manufacturers, just in time for the important Hotelympia trade show in London. Hotelympia is a key event for businesses operating in the food service and hospitality sectors, so the unveiling of Storer's new brand is timely.
The new Storer's identity has been developed to reflect their progressive and dynamic business. And because Storer's understand the benefits of having a strong online presence the website is the first key project for delivery in this brand overhaul. Just like Storer's own client projects, their new brand and marketing tools will all be made-to-measure!
January 2010
Turning pages
This month sees the completion of a worthy project for m360° in the not for profit sector. We've been working with the UK Collaborative on Development Sciences (UKCDS) to design and typeset a new 400-page book, Science and Innovation for Development.
The book aims to inform academics, practitioners and government bodies, and also provide guidance to anyone who is making decisions on funding, policy or practice. Its aim is to show how science, technology and innovation can help contribute to the development and achievement of the hugely important Millennium Development Goals, and create a better future for developing countries.